Veganuary: Does It Really Matter? A Guide to Mindful Consumption with the Home County Co.

We believe in the power of mindful consumption. At Home County Co., we strive to create non-toxic, eco-friendly products that are not only good for you, but also kind to the environment.

The month of January is one of introspection; a chance to evaluate our lives in order to determine which elements no longer serve us. Many will use this time to try Veganuary: the month-long challenge in which people aim to cut out all animal products and live an entirely plant-based lifestyle. While going vegan may not be for everyone, Veganuary does serve as a valuable reminder to think critically about the choices we make as consumers, and how these choices can have a lasting impact.

So, does Veganuary really matter? The short answer is: absolutely. Here’s why.

Reflect on your consumption

Done right, Veganuary is more than just a dietary trend; it’s an opportunity to reassess the products we consume every day. Whether it be food, beauty products, cleaning supplies, or candles, being more mindful of exactly what goes into the products that we use can have a positive impact on our health as well as the environment.

It is so easy to throw products in our baskets without ever realising just how many harmful substances they contain- soaps, lotions, candles, and skincare products can all contain toxic chemicals and ingredients derived from animals. Soaps are very often made from lard or tallow- animal fats extracted in cruel ways. Even if you aren’t prepared to adopt a fully vegan diet, you can still use Veganuary as a time to reflect on your personal product consumption; learning more about what really goes into our everyday supplies can help us make healthier and more ethical purchasing decisions.

Our promise to you: no nasty surprises

Harsh chemicals like parabens and sulfates can have adverse effects on human health when absorbed through the skin, and an accumulation of such harmful elements over time can lead to hormone disruption, skin irritation, and even the development of certain types of cancer.

From its inception, we knew that we wanted Home County Co. to be a planet- and health-conscious brand. We have worked hard over the years to develop high quality formulas using safe and cruelty-free alternatives to the toxic and animal-derived ingredients that can be found on the market.

Our range of vegan soy wax candles, handmade soap bars, luxurious hand creams, and non-toxic hand washes are kind to your skin, your health, and have a far lesser impact on the environment than their mass-produced toxic counterparts. This is because we believe that self care should be exactly that- an improvement to your physical and mental health. Selling toxic “self care” products that are the antithesis of wellbeing simply doesn’t make sense.

Soy wax candles, for example, are a cleaner and more health-conscious alternative to traditional paraffin candles, because they do not release harmful toxins into the air as the wax burns. Our natural, SLS- and Paraben-free soaps and lotions clean and hydrate your skin without the use of animal fats or toxic chemicals.

Small changes, big impact

It’s easy to think that the actions of an individual can’t make a difference in the grand scale of things. However, the collective impact of many people making a conscious effort to be more mindful about their consumption can be entirely transformative. By supporting vegan and cruelty-free brands, you help create demand for products that prioritise sustainability, transparency, and ethical practices.

Every product we buy sends a message to the marketplace. By opting for non-toxic, vegan, and eco-friendly items, we contribute to a larger movement toward conscious consumerism. You don’t have to be vegan to make a difference. Small, simple changes like replacing toxic products with clean alternatives, and supporting cruelty-free brands can have a profound impact on the environment, and on your health.

Mindful consumption makes for a more sustainable future

This January, try making some simple swaps- trade your gelatin-based hand soap for a vegan, cruelty-free soap bar, or give up your paraffin candles in favour of 100% natural soy wax candles. You don’t have to give up the things you love, just upgrade them to cleaner, healthier alternatives!

Every step toward mindful living, no matter how small, can make a real difference. Join us this January and beyond, and remember: Veganuary isn’t just about what you eat; it’s about what you choose to bring into your life. Mindful consumption matters, and together, we can create a more ethical, healthy, and sustainable future.

BROWSE OUR VEGAN & CRUELTY FREE PRODUCTS